Total Leads
148
↑ 12% this month
Conversions
34
↑ 8% this month
Revenue (₹)
8.4L
↑ 18% this month
Pending Follow-ups
7
3 overdue
New This Week
18
↑ 3 from last week
Applications Filed
27
↑ 5 this week
Ad Spend (₹)
1.2L
CPL: ₹810
Conversion Rate
23%
↑ 2% vs last month
Monthly Leads & Conversions
Last 8 months performance
Leads
Converted
Lead Source Distribution
Where leads come from
Facebook Ads 40%
Google Ads 24%
WhatsApp/Referral 16%
Walk-in 12%
Other 8%
Recent Activity
Today's Follow-ups
Lead Pipeline
Drag leads across stages to update status
Overdue
3
Needs immediate attention
Today
7
Scheduled today
This Week
18
Upcoming 7 days
Completed
42
This month
🔴 Overdue Follow-ups
📅 Today's Follow-ups
📆 Upcoming Follow-ups
📝 Schedule Follow-up
Documents Pending
12
Under Review
8
Offers Received
11
Visa Approved
7
Total Spend (Month)
₹1.2L
Budget: ₹1.5L
Total Leads
148
From all channels
Cost Per Lead
₹810
Target: ₹750
ROAS
7.0x
↑ 0.8x vs last month
Spend by Channel
Add Spend Entry
Spend History
| Date | Channel | Amount | Leads | CPL | Notes |
|---|
Overview
Conversion Analysis
Team Performance
Lead Sources
Total Leads YTD
642
Conversions YTD
148
Revenue YTD (₹)
36.2L
Avg Conv. Time
18d
Conversion Funnel
Top Performing Universities
| University | Applications | Offers | Rate |
|---|---|---|---|
| University of Greenwich | 18 | 14 | 78% |
| London Metropolitan | 15 | 11 | 73% |
| Anglia Ruskin | 12 | 9 | 75% |
| Coventry University | 10 | 7 | 70% |
| University of Hertfordshire | 8 | 5 | 63% |
Team Management
Role-based access control
My Profile
Company
Access Control
Profile Information
Change Password